Speaking

Real stories, useful strategy, built for your room.

I don't have one talk I give everywhere. I start with who's in your audience and what you want them to walk away with, then shape the talk from 22 years of running businesses and the seasons I've lived through.

Heather Crabtree laughing in a green sweater

What I speak about

Topics I come back to.

These are the places I start. Each one can be a keynote, a workshop or a conversation, and the titles change to fit your event.

Topic 1

Building a business that fits your life

Most business advice is written for one season: growth. Heather shows owners how to read the season they're actually in, decide where their energy belongs, and build something that bends with real life instead of breaking under it.

  • Your Business Should Fit Your Life
  • Grow Through Every Season

Great for: Entrepreneur conferences, summits, masterminds and retreats

Topic 2

Starting over, more than once

Law school, a career that changed course after losing her dad, an event business she grew with a partner and sold, years of advising owners, and then a law firm with her husband. What it takes to let a version of your business go and build the next one on purpose.

  • Full Circle: From Law School to Law Firm, 22 Years Later
  • Outgrowing On Purpose

Great for: Keynotes, founder stories, podcasts

Topic 3

Leading through the season you never planned for

When Heather's daughter London was diagnosed with cancer at nine, her family spent six years between hospitals and home while she kept a business running. An honest talk about choosing what matters, what you can let go of, and how to lead when life gets loud.

  • What Matters Most When Everything Changes
  • The Business That Kept Going

Great for: Story-led keynotes, women's events, leadership gatherings

Topic 4

Motherhood and business, honestly

A baby in her forties, a pandemic, homeschooling, miscarriages and two businesses. Heather talks about the real tradeoffs of building while raising a family, and why seasons are a kinder and more useful lens than balance.

  • Raising Kids and a Business in the Same Season
  • Not Balance, Seasons

Great for: Mom and women's conferences, creator events, panels

Topic 5

Partners, teams and selling what you built

Bringing on a business partner, growing a team, selling a company after eleven years, and now running a firm with her husband. What partnership really asks of you, and how to plan for the exit before you need one.

  • Building With a Partner, Selling What You Built
  • In Business With Your Spouse

Great for: Founder events, panels, fireside chats

Topic 6

Running your firm like a business

Events, advising and law. Heather has run businesses in all three, and the lessons travel. For professional and industry audiences who are great at their craft and want the business side to run as well as the work does.

  • Run Your Firm Like a Business
  • What Three Industries Taught Me About Running One

Great for: Legal, construction and professional services events

Topic 7

Your next move (live workshop)

A hands-on session where attendees get clear on where their business is right now, what they want the next twelve months to look like, and the one move worth making first. Everyone leaves with a map, not just notes.

  • Your Next Move: A Live Workshop for When You've Outgrown the Business You Built

Great for: Breakouts, workshops, retreats and in-person intensives

How it works

Made for your audience, every time.

An entrepreneur summit, a moms' conference, a legal association and a retreat for founders all need something different. Here's how we get there.

KeynoteBreakout or workshopPanelFireside chatRetreat sessionVirtual summitPodcast guest
  1. Tell me about your event

    Who's in the room, what they're working through, and what you want them to leave with.

  2. We shape the talk together

    I'll bring a title, description and outline built for your audience, pulling from the topics here and your theme.

  3. I show up ready

    Story, strategy and something people can use on Monday. Workshops include a takeaway attendees fill in live.

Stages

Where I've spoken

  • State of the Union for Service Providers · The Ops Authority
  • My Favorite Metric Summit · Lifestyle Metrics, hosted by Marissa Lawton
  • Coterie Retreat · Barbados
  • Inspired Retreat · Nashville

Podcasts

Shows I've been on

  • Hard Costs · with Katy Widrick
  • Sell the Damn Service · with Emylee Williams
  • The Jereshia Said Podcast · with Jereshia Hawk
  • Built to Flow with Heather Crabtree · my own show

Speaking inquiries

Let's talk about your event.

Share what you know so far. I'll get back to you within two business days.

Need a bio or headshot for a program? Everything's in the media kit.

Heather Crabtree smiling at her desk next to a microphone