The book · In progress

I'm writing my first book.

Built to Flow: Grow Through Every Business Season is for owners who are tired of advice that only works when you're growing. It's everything I've learned from 22 years of running businesses through seasons I chose and seasons I didn't.

Behind-the-scenes updates, early chapters and first word when it's ready. Unsubscribe anytime.

What it's about

Growth isn't the only good season.

Every business moves through seasons. Some ask you to grow, some ask you to pull back, some ask you to rethink what you're building, and some ask you to settle in and deepen what's already working.

Most business books are written for one of those. This one is written for all of them, and for the owner whose life doesn't pause just because the business needs something.

Inside, you'll find

  • How to tell which season your business is in, and what that season is asking of you
  • The five areas every business runs on, and where your energy belongs right now
  • Stories from my own businesses, including the hardest season of my life
  • A practical way to make your next move without burning down what's working

Behind the book

Notes from the writing desk.

Why I'm Writing This Book Now

I've wanted to write a book for years. Here's why Built to Flow is the one, and why now is finally the right season to write it.

For publishers, podcasts and press

Want to talk about the book?

I'd love to hear from you.

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